Retail
Shoppers come for the stores. They come back for the experience.
Alvéole uses beehive to run year-round a activation program at your retail center. It drives foot traffic, creates a destination identity, and gives your marketing team a content engine. Managed by us, with no operational lift for your team.
Let’s start at the start
Retail assets are harder to differentiate than they used to be.
The same amenities as every other center.
Every center on the strip has the same stores, the same food court, the same seasonal display.
Foot traffic that doesn't compound.
One-off activations don’t build an engagement trend your leasing team can point to.
No story at renewal time.
A one-off event draws a crowd for an afternoon. Tenants need documented participation data.
WHAT WE OFFER
Year-round activations that gives shoppers a reason to come back, and data for renewals
Fully managed, start to finish.
On-site programming driving foot traffic, and a digital platform to drive engagement.
A honey extraction or guided hive visit is something shoppers have to be present for. It drives visits on days they otherwise wouldn't come and builds the foot traffic trends your leasing team can reference at renewal time.
Branded honey jars from your center.
100 jars, harvested from your center's hive, labelled with your brand. Perfect to build engagement from shoppers and etenants, and leasing tours with tenants. The building stays present in a way no brochure does.
Participation data before the renewal conversation starts.
MyHive tracks event attendance, registrations, and engagement trends across every tenant from day one. When renewal comes up, your leasing team isn't guessing at sentiment. They're pointing to data.
The program by the numbers
2,200
+
Buildings with an active program
92
%
Year-over-year client renewal rate
70
+
Cities across North America and Europe
600
+
CRE clients
WHY IT WORKS
A program that runs without adding workload.
Alvéole runs on a fixed calendar. Our beekeeper visits every three weeks, runs every event, and handles all tenant communications. Participation data builds from the first event. By year three, you get participation trends, and a retail center story that gets richer every season it runs. Without heavy-lifting.
Testimonials
What retail teams say about it
From Denver to Toronto, in their own words.
"We want Tanger centers to be more than just places to shop."
- Tanger Communications team
"Bees speak better than solar panels. It's something tangible and alive that people feel connected to."
- Connor McCormack, JLL
"We expanded the partnership with Alvéole to 100% of our Manhattan portfolio."
- Dana Robbins Schneider, ESRT
"Every workshop, every jar of honey, every conversation it starts -- it all ties back to why we show up here."
- Desirée Clarke-Noble, RBC Capital Markets
"There's a huge sustainability section in the TOBY application. You were definitely incorporated there."
- Connor McCormack, JLL Chicago
"These kinds of initiatives that foster a sense of place help with renewals and expansions."
- Scott Talbert, JLL Houston
"They are visible. They are unexpected. They spark conversation. And they give people a reason to gather."
Phillip Potts, REM Limited
"Sustainability is really important to us. The beehive really just makes sense out there."
- Olivia Astrue, Unico Properties
Trusted over 2,200+
